How to Create a Discount Pop Up on your Website

Modified on Fri, 4 Apr at 9:21 AM

With RoomRaccoon, you can create a pop-up on your website which contains a discount code, encouraging guests to book directly through your booking engine.

If you provide a discount code on your own website (e.g., via a promo code that guests must manually enter), most OTA (Online Travel Agency) platforms cannot automatically detect this to enforce rate parity. OTAs typically monitor publicly available rates, but a promo code requires a user action, making it harder for them to track.

To create the link for your website, you must first create a discount code in your Booking Engine. Read how to create a discount code here.

After you’ve set up your discount code, add it to your RoomRaccoon booking engine URL. You do so by:

Go to the Booking Engine module, scroll a bit down and click on the Book button. This will open up your booking engine.
Copy the booking engine URL.
Go to the booking engine and add the following to the URL: ?coupon=20DISCOUNT

(please note, the part after the = will be your unique discount code which you copied in the steps mentioned before).

You should now have a URL that will look something like this: https://booking.roomraccoon.com/HotelHollywood/en/?coupon=20DISCOUNT

You can share the URL or widget with your web-designer to create the pop up on your website to create something like the example here. When a guest enters your website, the discount pop-up will appear with your special offer and will direct them straight to your booking engine.